Marketing Manager, New Restaurant Openings


January 20, 2021

Sweetgreen is seeking a Marketing Manager to join our team and grow our restaurant footprint. This person will be responsible for crafting new restaurant go-to-market strategies across new + existing markets, develop cross-channel tactics to support business and marketing goals, work alongside community partners while project managing multiple store openings at once. We’re looking for a self-starter who can adapt and iterate along the way and is plugged in to brand and cultural happenings. This person will work cross functionally with greater Marketing, Brand Creative, Operations, PR, Store Design, Strategy, Finance and external partners. This role will report into the Senior Marketing Manager of Retail


  • Develop and execute cohesive market + store launch strategies, integrated sales/acquisition promotions, and insight briefs to meet company objectives for new store opening performance
  • Project manage to execution across all marketing deliverables
  • Oversee all community outreach, local partnerships, and custom activations
  • Craft cohesive post mortems with recommendations to support ongoing optimizations
  • Manage store marketing budgets, deliverables and channel asset flighting
  • Work with field teams to support training, share marketing best practices
  • Execute ongoing reporting and share out needs

Experience Required

  • Minimum of 4-6 years of work in integrated marketing, brand strategy and/or community marketing
  • Proven results driving awareness and conversion
  • Prior experience with Strategy, CRM, Media, Insights and Creative teams
  • Strong on strategy, stronger on execution
  • Excellent communication style with a passion for storytelling both brand and business
  • Proficiency in project and budget management
  • Tuned into cultural, brand happenings + insights

What You'll Get

  • Three different medical plans to suit your and your family's needs
  • Dental and Vision insurance
  • Flexible PTO plan
  • 401k; company match of 50% up to 3% of employee contribution
  • 5 months paid family leave; we believe in fully supporting new parents
  • Employee HSA and FSA
  • Complimentary greens
  • An opportunity to make a real impact on the people around you, both by growing them and by connecting them to real food
  • To live the sweetlife and celebrate your passion + purpose
  • A collaborative family of people who live our core values and have your back
  • A clear career path with opportunities for development, both personally and professionally
  • Free sweetgreen swag

Come join the sweetlife!

About Sweetgreen

sweetgreen is on a mission to build healthier communities by connecting people to real food. We passionately believe that real food should be convenient and accessible to everyone. Every day in each sweetgreen, our 3,500 team members make food from scratch, using fresh ingredients and produce delivered that morning. And in our local communities, we’re committed to leaving people better than we found them. We’re in the business of feeding people, and we’re out to change what that means.

sweetgreen provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.

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